Market overview
The global casino market is worth USD 158 bn in 2026 and is forecast to reach USD 245 bn by 2036, growing at a 4.5% CAGR. United States is the largest country market and Slot and electronic machines is the largest by game segment.
| Scope | Gross gaming revenue of land-based casinos, covering slot machines, table games and casino resorts, measured as amounts wagered less winnings paid. |
|---|---|
| Industry | Travel and Tourism |
| Value 2025 | USD 150 bn |
| Value 2026 | USD 158 bn |
| Value 2036 | USD 245 bn |
| CAGR 2026-2036 | 4.5% |
| Volume 2026 | 7,721 thousand gaming machines |
| Volume 2036 | 9,836 thousand gaming machines |
| Average price 2026 | USD 20,400 per gaming machine |
| Report price | Starts from USD 1,999 |
| Published | November 2026 |
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Casino market size and forecast, 2026-2036
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Year | Market value |
|---|---|
| 2026 | USD 158 bn |
| 2027 | USD 165 bn |
| 2028 | USD 172 bn |
| 2029 | USD 180 bn |
| 2030 | USD 188 bn |
| 2031 | USD 196 bn |
| 2032 | USD 205 bn |
| 2033 | USD 214 bn |
| 2034 | USD 224 bn |
| 2035 | USD 234 bn |
| 2036 | USD 245 bn |
Casino market segmentation
By game
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Slot and electronic machines | 60.0% | 61.5% | USD 94.5 bn | 4.8% |
| Table games | 34.0% | 33.2% | USD 53.5 bn | 4.2% |
| Poker and other | 6.0% | 5.3% | USD 9.4 bn | 3.2% |
By venue
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Casino resorts | 55.0% | 58.1% | USD 86.6 bn | 5.1% |
| Standalone casinos | 30.0% | 27.5% | USD 47.2 bn | 3.6% |
| Racinos and regional gaming | 15.0% | 14.4% | USD 23.6 bn | 4.1% |
By customer segment
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| VIP and high rollers | 28.0% | 22.0% | USD 44.1 bn | 2.0% |
| Premium mass | 30.0% | 32.0% | USD 47.2 bn | 5.2% |
| Mass market | 42.0% | 46.0% | USD 66.2 bn | 5.5% |
By revenue source
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Gaming | 72.0% | 66.0% | USD 113 bn | 3.6% |
| Hotel and food and beverage | 18.0% | 21.0% | USD 28.4 bn | 6.1% |
| Entertainment and retail | 10.0% | 13.0% | USD 15.8 bn | 7.3% |
By location type
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Tourist and resort destinations | 44.0% | 46.0% | USD 69.3 bn | 5.0% |
| Urban centres | 34.0% | 32.0% | USD 53.5 bn | 3.9% |
| Border, riverboat and cruise | 22.0% | 22.0% | USD 34.6 bn | 4.5% |
Top 25 countries for casino by revenue
Countries are ranked by revenue earned from sales in the country, not by where the product is made. The ten largest hold 90.5% of 2026 revenue and the 25 countries below together hold 98.1%.
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| # | Country | Value 2026 | Share 2026 | Value 2036 | CAGR 2026-36 |
|---|---|---|---|---|---|
| 1 | United States | USD 70.9 bn | 45.0% | USD 101 bn | 3.6% |
| 2 | Macau | USD 31.5 bn | 20.0% | USD 54.3 bn | 5.6% |
| 3 | Australia | USD 7.9 bn | 5.0% | USD 10.3 bn | 2.7% |
| 4 | Singapore | USD 6.3 bn | 4.0% | USD 9.3 bn | 4.0% |
| 5 | United Kingdom | USD 5.5 bn | 3.5% | USD 7.6 bn | 3.2% |
| 6 | Japan | USD 4.7 bn | 3.0% | USD 14.9 bn | 12.2% |
| 7 | Philippines | USD 4.7 bn | 3.0% | USD 9.3 bn | 7.0% |
| 8 | Germany | USD 3.9 bn | 2.5% | USD 5.1 bn | 2.7% |
| 9 | South Korea | USD 3.9 bn | 2.5% | USD 5.4 bn | 3.2% |
| 10 | China | USD 3.1 bn | 2.0% | USD 4.2 bn | 2.8% |
| 11 | Canada | USD 1.7 bn | 1.1% | USD 2.6 bn | 4.6% |
| 12 | France | USD 1.5 bn | 0.9% | USD 2.3 bn | 4.6% |
| 13 | Italy | USD 1.3 bn | 0.8% | USD 2.1 bn | 4.6% |
| 14 | Spain | USD 1.1 bn | 0.7% | USD 1.8 bn | 4.6% |
| 15 | Vietnam | USD 1.0 bn | 0.6% | USD 1.7 bn | 5.3% |
| 16 | Cambodia | USD 882 mn | 0.6% | USD 1.5 bn | 5.4% |
| 17 | South Africa | USD 788 mn | 0.5% | USD 1.2 bn | 4.5% |
| 18 | Mexico | USD 693 mn | 0.4% | USD 1.1 bn | 4.5% |
| 19 | Argentina | USD 598 mn | 0.4% | USD 954 mn | 4.8% |
| 20 | Austria | USD 536 mn | 0.3% | USD 832 mn | 4.5% |
| 21 | Cyprus | USD 472 mn | 0.3% | USD 734 mn | 4.5% |
| 22 | Czech Republic | USD 410 mn | 0.3% | USD 660 mn | 4.9% |
| 23 | Russia | USD 362 mn | 0.2% | USD 563 mn | 4.5% |
| 24 | Netherlands | USD 315 mn | 0.2% | USD 514 mn | 5.0% |
| 25 | Malaysia | USD 284 mn | 0.2% | USD 440 mn | 4.5% |
| Rest of world | USD 3.0 bn | 1.9% | USD 4.5 bn | 4.1% |
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
Competitive landscape
Group 1: Global leaders
- Las Vegas Sands
- MGM Resorts International
- Caesars Entertainment
- Sands China
- Wynn Resorts
- Genting Group
- Melco Resorts & Entertainment
- Hard Rock International
Group 2: Regional and specialist players
- Galaxy Entertainment
- SJM Holdings
- Crown Resorts
- Penn Entertainment
- Resorts World
- Light and Wonder
- Konami Gaming
- Novomatic
- Boyd Gaming
- Red Rock Resorts
Group 3: Emerging and niche players
- Bally's Corporation
- Aristocrat Leisure
- Playtech
- Golden Entertainment
- Century Casinos
- Full House Resorts
- Rank Group
Research methodology
Every figure on this page comes from the research framework that we apply to all of the markets we cover. The 2025 base for the casino market is built from the volume sold and the price that buyers pay, and is cross-checked against the size of the wider industry the market belongs to. Where a market can be sized in more than one way, the routes are compared before a figure is set.
The forecast runs year by year from the 2025 base to 2036. Growth in each year reflects demand from the industries that buy the product, adoption of new technology, pricing, regulation and replacement cycles. Volume and price are modelled together, so revenue in each year equals volume multiplied by average price. The 2026 to 2036 compound annual growth rate of 4.5% is calculated from the resulting values.
The market is divided by game, by venue, by customer segment, by revenue source, by location type. The 25 largest countries are ranked by revenue earned from sales to buyers in each country, not by where the product is made. Segment values and country values add up to the market total in every year, and every report is checked for consistency before it is published.
Companies are placed in three groups: global leaders, regional and specialist players, and emerging and niche players. The groups describe how companies compete in the market. They are not a ranking and they are not market shares.
Our analysts also carry out primary research. Customized reports add interviews with key opinion leaders, such as senior executives, technical specialists and buyers, to test the assumptions behind the numbers for the question being asked.
Frequently asked questions
How big is the casino market?
The global casino market is estimated at USD 150 bn in 2025 and USD 158 bn in 2026.
How fast will the casino market grow?
It is forecast to reach USD 245 bn by 2036, a compound annual growth rate of 4.5% from 2026, an increase of USD 87.1 bn.
Which country is the largest market for casino?
United States is the largest market by revenue at USD 70.9 bn in 2026, 45.0% of the global total. The three largest countries together hold 70.0%.
Which country is growing fastest?
Among the ten largest markets, Japan is growing fastest at 12.2% a year from 2026 to 2036.
Which casino segment is largest?
In the by game split, Slot and electronic machines is the largest segment with 60.0% of 2026 revenue.
Who are the leading casino companies?
Global leaders include Las Vegas Sands, MGM Resorts International, Caesars Entertainment, Sands China.
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