Market overview
The global quinoa market is worth USD 1.2 bn in 2026 and is forecast to reach USD 2.1 bn by 2036, growing at a 6.0% CAGR. United States is the largest country market and White is the largest by colour segment.
| Scope | Quinoa grain sold as whole seed, flour, flakes and packaged products to retail, foodservice and food manufacturers. |
|---|---|
| Industry | Food and Beverage |
| Value 2025 | USD 1.1 bn |
| Value 2026 | USD 1.2 bn |
| Value 2036 | USD 2.1 bn |
| CAGR 2026-2036 | 6.0% |
| Volume 2026 | 210,891 tonnes |
| Volume 2036 | 341,903 tonnes |
| Average price 2026 | USD 5,555 per tonne |
| Report price | Starts from USD 1,999 |
| Published | November 2026 |
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Quinoa market size and forecast, 2026-2036
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Year | Market value |
|---|---|
| 2026 | USD 1.17 bn |
| 2027 | USD 1.24 bn |
| 2028 | USD 1.32 bn |
| 2029 | USD 1.40 bn |
| 2030 | USD 1.48 bn |
| 2031 | USD 1.57 bn |
| 2032 | USD 1.66 bn |
| 2033 | USD 1.76 bn |
| 2034 | USD 1.87 bn |
| 2035 | USD 1.98 bn |
| 2036 | USD 2.10 bn |
Quinoa market segmentation
By colour
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| White | 62.0% | 58.9% | USD 726 mn | 5.5% |
| Red | 18.0% | 18.8% | USD 211 mn | 6.5% |
| Black | 8.0% | 9.2% | USD 94 mn | 7.5% |
| Tricolour blends | 12.0% | 13.1% | USD 141 mn | 7.0% |
By form
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Whole grain | 62.0% | 58.6% | USD 726 mn | 5.4% |
| Flour and flakes | 14.0% | 15.2% | USD 164 mn | 6.9% |
| Puffed and ready products | 24.0% | 26.1% | USD 281 mn | 6.9% |
By channel
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Retail | 54.0% | 51.0% | USD 633 mn | 5.4% |
| Food manufacturing | 26.0% | 28.3% | USD 305 mn | 6.9% |
| Foodservice | 20.0% | 20.8% | USD 234 mn | 6.4% |
By farming method
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Conventional | 62.0% | 56.0% | USD 726 mn | 4.9% |
| Organic | 30.0% | 34.0% | USD 351 mn | 7.3% |
| Fairtrade | 8.0% | 10.0% | USD 94 mn | 8.4% |
By grain origin
| Segment | Share 2026 | Share 2036 | Value 2026 | CAGR 2026-36 |
|---|---|---|---|---|
| Peruvian | 42.0% | 38.0% | USD 492 mn | 4.9% |
| Bolivian | 25.0% | 22.0% | USD 293 mn | 4.7% |
| Ecuadorian, US and other | 33.0% | 40.0% | USD 387 mn | 8.1% |
Top 25 countries for quinoa by revenue
Countries are ranked by revenue earned from sales in the country, not by where the product is made. The ten largest hold 73.0% of 2026 revenue and the 25 countries below together hold 94.1%.
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
| # | Country | Value 2026 | Share 2026 | Value 2036 | CAGR 2026-36 |
|---|---|---|---|---|---|
| 1 | United States | USD 351 mn | 30.0% | USD 627 mn | 6.0% |
| 2 | France | USD 82 mn | 7.0% | USD 147 mn | 6.0% |
| 3 | United Kingdom | USD 70 mn | 6.0% | USD 126 mn | 6.0% |
| 4 | Germany | USD 70 mn | 6.0% | USD 132 mn | 6.5% |
| 5 | Canada | USD 70 mn | 6.0% | USD 126 mn | 6.0% |
| 6 | Peru | USD 59 mn | 5.0% | USD 94 mn | 4.9% |
| 7 | Brazil | USD 47 mn | 4.0% | USD 92 mn | 7.0% |
| 8 | Australia | USD 35 mn | 3.0% | USD 63 mn | 6.0% |
| 9 | Netherlands | USD 35 mn | 3.0% | USD 63 mn | 6.0% |
| 10 | Italy | USD 35 mn | 3.0% | USD 63 mn | 6.0% |
| 11 | Spain | USD 35 mn | 3.0% | USD 86 mn | 9.3% |
| 12 | Belgium | USD 33 mn | 2.9% | USD 57 mn | 5.5% |
| 13 | Sweden | USD 26 mn | 2.2% | USD 44 mn | 5.5% |
| 14 | Denmark | USD 21 mn | 1.8% | USD 36 mn | 5.5% |
| 15 | Switzerland | USD 18 mn | 1.6% | USD 31 mn | 5.6% |
| 16 | Austria | USD 16 mn | 1.4% | USD 27 mn | 5.5% |
| 17 | Japan | USD 14 mn | 1.2% | USD 25 mn | 5.5% |
| 18 | China | USD 13 mn | 1.1% | USD 26 mn | 6.9% |
| 19 | Mexico | USD 12 mn | 1.0% | USD 21 mn | 5.5% |
| 20 | Israel | USD 11 mn | 0.9% | USD 19 mn | 5.5% |
| 21 | Chile | USD 10 mn | 0.9% | USD 18 mn | 5.5% |
| 22 | Colombia | USD 9.7 mn | 0.8% | USD 17 mn | 5.6% |
| 23 | Ireland | USD 9.2 mn | 0.8% | USD 16 mn | 5.5% |
| 24 | South Africa | USD 8.7 mn | 0.7% | USD 15 mn | 5.6% |
| 25 | South Korea | USD 8.3 mn | 0.7% | USD 14 mn | 5.5% |
| Rest of world | USD 69 mn | 5.9% | USD 113 mn | 5.0% |
Source: Compare Market Research analysis.
© 2026 Compare Market Research. All rights reserved.
Competitive landscape
Group 1: Global leaders
- Bob's Red Mill
- Ancient Harvest
- Alter Eco
- Ebro Foods
- Seeds of Change
Group 2: Regional and specialist players
- Northern Quinoa Production Corporation
- Andean Naturals
- ANAPQUI
- Irupana
Group 3: Emerging and niche players
- Andean Valley
- Nature's Path
Research methodology
Every figure on this page comes from the research framework that we apply to all of the markets we cover. The 2025 base for the quinoa market is built from the volume sold and the price that buyers pay, and is cross-checked against the size of the wider industry the market belongs to. Where a market can be sized in more than one way, the routes are compared before a figure is set.
The forecast runs year by year from the 2025 base to 2036. Growth in each year reflects demand from the industries that buy the product, adoption of new technology, pricing, regulation and replacement cycles. Volume and price are modelled together, so revenue in each year equals volume multiplied by average price. The 2026 to 2036 compound annual growth rate of 6.0% is calculated from the resulting values.
The market is divided by colour, by form, by channel, by farming method, by grain origin. The 25 largest countries are ranked by revenue earned from sales to buyers in each country, not by where the product is made. Segment values and country values add up to the market total in every year, and every report is checked for consistency before it is published.
Companies are placed in three groups: global leaders, regional and specialist players, and emerging and niche players. The groups describe how companies compete in the market. They are not a ranking and they are not market shares.
Our analysts also carry out primary research. Customized reports add interviews with key opinion leaders, such as senior executives, technical specialists and buyers, to test the assumptions behind the numbers for the question being asked.
Frequently asked questions
How big is the quinoa market?
The global quinoa market is estimated at USD 1.1 bn in 2025 and USD 1.2 bn in 2026.
How fast will the quinoa market grow?
It is forecast to reach USD 2.1 bn by 2036, a compound annual growth rate of 6.0% from 2026, an increase of USD 926 mn.
Which country is the largest market for quinoa?
United States is the largest market by revenue at USD 351 mn in 2026, 30.0% of the global total. The three largest countries together hold 43.0%.
Which country is growing fastest?
Among the ten largest markets, Brazil is growing fastest at 7.0% a year from 2026 to 2036.
Which quinoa segment is largest?
In the by colour split, White is the largest segment with 62.0% of 2026 revenue.
Who are the leading quinoa companies?
Global leaders include Bob's Red Mill, Ancient Harvest, Alter Eco, Ebro Foods.
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